Privacy Policy

1. General information on data protection

We appreciate your visit to our website and your interest in our products. Your privacy is important to us. Below, we inform you about which personal data we collect, use, and process, and how we handle it.

2. Collection and use of personal data

(1) Data collection when visiting the website

If you visit our website without registering or actively entering data, we only collect the data that your browser automatically transmits to our server. This data is necessary to ensure the stability and security of our website:

  • IP address

  • Date and time of the request

  • Time zone difference to Greenwich Mean Time (GMT)

  • Requested page / content

  • HTTP status code

  • Amount of data transferred

  • Website from which the request comes

  • Browser type and version

  • Operating system and its interface

  • Language and version of the browser software

Legal basis: Art. 6 (1) (f) GDPR (legitimate interest in ensuring technical functionality).

(2) Registration & ordering process

When you register or order in our online shop, we collect the following personal data:

  • First and last name

  • Billing and delivery address

  • E-mail address

  • Telephone number (if provided)

  • Payment information

This data is used to process the contract and shipping . It will only be shared with third parties, e.g., shipping service providers or payment providers, as part of contract fulfillment.

Legal basis: Art. 6 (1) (a) GDPR (consent) and Art. 6 (1) (b) GDPR (performance of a contract).

You can cancel your registration or have the stored data changed at any time. Please note that legal retention obligations (e.g., tax regulations) may prevent complete deletion.

3. Person responsible for data processing

Happy Ventures GmbH
Schierholzstraße 27
30655 Hanover
Germany

📧 Email: info@happy-ventures.shop

Data Protection Officer:
Email: info@happy-ventures.shop

4. Purpose of data processing

We use your personal data exclusively for the following purposes:

✔ Order and payment processing
✔ Customer Service & Support
✔ Sending advertising offers (with consent)
✔ Improving our website and services

Your data will only be passed on to third parties if this is necessary for the execution of the contract or if you have expressly consented.

5. Storage period

Your personal data will only be stored for as long as necessary for the respective processing.

📌 Storage obligations:

  • Tax data: 6 – 10 years (statutory period)

  • Contract data: Until the expiry of the statutory limitation period

After these deadlines have expired, your data will be deleted or anonymized.

6. Disclosure of personal data to third parties

We only transmit your data if necessary, in particular to:

  • Shipping service providers (e.g. DHL, UPS)

  • Payment providers (e.g. PayPal, Klarna, Amazon Pay, credit card companies)

  • Accounting & tax authorities (if legally required)

  • E-commerce platform Shopify (for the shop technology)

Shopify:
Our website runs on Shopify, a platform of Shopify Inc., based in Canada. Your data will initially be stored in the EU and may be transferred to other countries for further processing. Shopify adheres to European data protection standards.

Further information: https://www.shopify.com/legal/privacy

Legal basis: Art. 6 (1) (b) GDPR (performance of contract) and Art. 6 (1) (c) GDPR (legal obligations).

7. Your rights

You have the following rights with regard to your personal data:

✔ Right to information (What data do we store about you?)
✔ Right to rectification (correction of incorrect data)
✔ Right to erasure (under certain conditions)
✔ Restriction of processing
✔ Right to data portability
✔ Right to object to direct advertising

📌 Contact for data protection inquiries:
📧 Email: info@happy-ventures.shop

If you believe that we are violating data protection laws, you can complain to the relevant data protection authority.

8. Cookies & Tracking Technologies

Our website uses cookies to improve user experience and provide personalized content.

Types of cookies:
🔹 Necessary cookies: Required for basic functions (e.g. shopping cart).
🔹 Analysis cookies: Help us understand how our website is used (e.g. Google Analytics).
🔹 Marketing cookies: To display relevant advertisements.

📌 Change cookie settings: You can decide for yourself which cookies you want to accept using our cookie consent function.

9. Newsletter & Marketing Communication

If you subscribe to our newsletter, we will save your email address and use it for advertising purposes.

✔ Double opt-in procedure (confirmation email after registration)
✔ Unsubscribe at any time via the link in the email

📌 Legal basis: Art. 6 (1) (a) GDPR (consent)

10. Social Media & Third-Party Tools

Our website contains links to social networks such as Facebook and Instagram . When you use these, the privacy policies of the respective providers apply.

Further information:
📌 Facebook Privacy Policy
📌 Instagram Privacy Policy

11. Google Analytics & Tracking Tools

We use Google Analytics to analyze behavior on our website.

✔ IP anonymization enabled
✔ Opt-out via this browser plugin

Further information: Google Privacy Policy

12. Data security

🔒 We use technical and organizational measures to protect your data as best as possible.

✔ SSL encryption for secure data transfer
✔ Access restrictions to personal data
✔ Regular security updates

13. Changes to the Privacy Policy

This privacy policy may be updated at any time. Material changes will be communicated via email.

📅 Last updated: April 2025

📢 Questions about data protection? Write to us:
📧 info@happy-ventures.shop